Florida CFO Group Blog

Helpful topics from Florida CFO Group's experienced CFOs

Are You Losing Money on Your Biggest Customer?

Part One of Three Parts: Revenues vs. Profitability

In the first of a three-part series on how to recognize if you’re losing money on your largest customers, Florida CFO Group partners Betsy Bennett, Mark Brown and Jay White, discuss recognizing if you are losing money on your largest customers the impact of chasing revenues vs. profitability.

How is it possible not to know you’re losing money on your largest customers?

Betsy: It’s very possible if you’re not tracking finances by customer. For instance, in a service business, you might not track the results of each individual customer relationship in your financial records. So, one might be costing you a disproportionate amount to support, and unless you have other mechanisms other than a general ledger, you’re not going to detect that.

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Mergers & Acquisitions: Looking at a Potential Purchase

Florida CFO Group partners Dale West, Jay White, and Betsy Bennett discuss:Looking at a Potential Purchase -- sizing up acquisitions and determining if an acquisition strategy is right for your organization.

What Makes an Acquisition a Good Fit

Betsy: Having an acquisition plan depends on the culture and the ultimate strategy of an organization. For some organizations an acquisition strategy would not be compatible with their overall strategy. For others that want to grow their top-line very, very quickly, they almost have to have an acquisition strategy.

Dale: An example of a situation where an acquisition strategy may not be compatible with the culture is a family-owned business that feels very strongly about the family heritage.

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